A launch campaign concept for a new specialty café: a feed that looks like the café feels, Reels built around one-second hooks and a posting calendar that peaks on opening weekend.
☕ Slow coffee, fresh bakes & flowers on every table
📍 Koramangala · opening 1 Nov
🌸 Tap below for the opening-week menu
Each frame is ~1–2 seconds. Hooks are written for the first 0.8 seconds, before people scroll away.
Concept plan. Targets and timings are set with the client before launch; ad spend is separate.